Monday, July 28, 2008

6.9 Million Searches for the Apple iPhone

6.9 Million Searches

comScore, released a study on “iPhone”-related search terms which showed that 1.3 million people conducted 6.9 million searches for iPhone-related terms in April 2008.

That's 5.3 searches per person on average.

Google Dominates

Of the iPhone-related searches that generated click-thrus, the vast majority (88.4 percent) occurred on Google search, 33 percent higher than one would expect given Google’s share of total Internet search click-thrus.

Top Searches

Search Term Searches (000)

1. IPHONE 1,488

2. IPHONE UPDATE 151

3. IPHONE WEB APPS 118

4. IPHONE MMS 101

5. IPHONE 2.0 75

6. IPHONE 60

7. IPHONE 2 59

8. IPHONE G3 43

9. IPHONES 38

10. IPHONE SPEAKERS 35

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